Murshidabad, West BengalWeb developer in Murshidabad

Web developer in Murshidabad, building around Khagra bell metal

Hire me as a web developer in Murshidabad and every piece from your Khagra workshop gets its own page, with its size and material written in your words. Khagra's bell metal reaches buyers across the country, and for a workshop that sells through a dealer, the site puts its own name in front of them too.

Murshidabad, West Bengal

Overview

What the buyer unpacks

Bell metal is judged on its finish and its colour. Under a warm bulb, a piece looks brighter on a screen than it does when the buyer unpacks it.

Buyers notice. Someone who opens a duller piece than the photograph promised will not order again. I'd rather photograph the metal in plain, even light, and I put that ahead of any layout choice on a maker's site.

Heritage trips to the district are planned from photographs too, well before anyone travels.

A row of plants on the wall shelf of the Kolkata, India office

What gets built here

What a buyer reads before ordering

Each one written in your words, then checked by you before it goes live.

  • One page per piece — its own photographs and a description made for that piece and no other.
  • Size and material — stated plainly, so the buyer knows what will arrive.
  • A direct way to reach you — an enquiry form on the same page, answered by you.
  • What you will commit to — quantities and a date you can keep, written down.

Where this runs over

Where the work depends on you

Only you know what the workshop can promise. If a buyer asks for a larger quantity of one piece, the answer on the site has to be yours. Of the three choices here, deciding quantities and dates takes the longest, because a buyer will hold you to them.

  • Deciding the quantities and dates you'll stand behind, in writing
  • Saying which pieces are made to order and which are kept in stock
  • Writing a line on how each piece is made, for a buyer who has never seen the workshop

What a scope from me looks like

A first scope for a bell-metal workshop

Launch with the pieces you sell most often. The others get their pages later, one at a time, through the runbook.

Ordering and dispatch sit in phase two, since sending metalwork safely across the country is a separate job to plan.

An example first scope — a bell-metal workshop selling across the country
v1
FIXED PRICE · PER PHASE

Included

  • A written scope: every page and feature as its own line, agreed before work starts
  • Design to build, reviewed on a staging URL that stays open the whole project
  • Mobile first — checked on a real phone
  • Domain, hosting and every account created in your name from day one
  • Finish, size and material stated on every piece, in your words
  • Basic on-page SEO: titles, descriptions, headings, sitemap, Search Console connected
  • A runbook at handover: how to edit it, what renews and when

Phase two

  • A product catalogue with ordering and dispatch
  • Ongoing SEO once the site has traffic to read
  • A maintenance plan once the site is live
  • Logo and brand design, quoted separately from the build
The piece list gets settled before any of these has a figure.

Not doing

  • Guaranteed rankings
  • Bought links
  • A launch before your sign-off
Rankings stay out of the contract, and so do bought links. The site goes live when you say so.

Where this comes from

Open the work yourself

Every site on the projects page is live, so you can look through it the way a buyer would. They come from 900+ projects completed since I started. Look at how each one shows its products, then picture your pieces there.

A laptop and a monitor full of code on the home desk, Kolkata, India
A laptop and a monitor full of code on the home desk, Kolkata, India

What moves the number

What the quote for a maker's site rests on

I start the estimate from the number of pieces. Every other line is added to that count one at a time.

  • 01How many pieces get their own page at launch
  • 02Ordering and payment on the site now, or an enquiry form until phase two
  • 03Piece names in workshop words with an English line beside each, or English alone
  • 04Whether visitors to the district get a short section of their own

FAQ

Before a single piece goes online

Four things to settle before the first page.

We sell through a dealer. Why have our own site?

A bell-metal workshop's own site gives a buyer who wants to deal with you directly somewhere to find you. Every piece on it carries your name, so a buyer who likes one can ask you about the next.

What light should we photograph bell metal in?

Bell metal photographs best in daylight or under a soft lamp, never a warm bulb that adds a glow the metal doesn't have. A sheet of white card in the frame lets you check the colour against the real piece before the picture goes on the site.

Should the site be in English or Bengali?

A Khagra workshop's site works best in English first, because buyers in other states read it. Piece names can stay in the words used at the workshop, with a short English line beside each one. Bengali pages can follow later, if your enquiries show a need for them.

Does it matter where in Murshidabad we work?

Where in Murshidabad the workshop sits rarely decides an order for bell metal. Buyers in other states choose on the piece itself. The workshop's address still goes on the contact page, spelt the way you spell it.

Next step

Start with the piece that sells most

Keep the piece you sell most beside you on the call. I'll ask what it is called at the workshop and how many you can promise. You will see those answers again as the first lines of the written scope.

Published · Updated